Here's what you will learn:
- The fundamentals of the customer lifecycle
- Why email marketing is the most effective channel for nurturing relationships
- How to map out your customer lifecycle for email
- And many more great insights and tactics
Who is this guide for?
- Retail marketers looking to give their customers more relevant email marketing content
- Ecommerce businesses wanting to enhance their email marketing automation
- B2B professionals who want to implement effective lead nurturing strategies
- Marketing managers who are currently underutilising email marketing and automated workflows
"We found around 10 areas we could instantly add value to the customer. This guide is a must for serious marketers"