Christmas Email Marketing Tips – 3 of the Best!

Posted by Sarah Perrin on 03/12/18 15:12

Christmas isn't that far away, and if you're not planning your email marketing strategy already, then now is the time. It's an exciting time of year to connect with your customers. It's a great time of year for increasing acquisition. Getting things right at Christmas, can be hugely rewarding. Here's some top email marketing tips from Enchant!

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3 Email Marketing Design Trends for 2018

Posted by Philip Storey on 02/02/18 09:38

2018 is set to be an exciting year for email marketing. One of the key areas set for disruption, is email design and content. In this blog, I'll share with you the key trends that I expect to see in email marketing design throughout this year. Enjoy!

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Email Marketing Personalisation: How to Improve Your Strategy in 2018

Posted by Rowland Marsh on 11/01/18 09:29

Hyper-personalisation in email has been talked up for a while now, but this year the industry will see a significant move towards more innovative tactics and data-driven personalisation. 

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Improve Lead Nurturing with HubSpot's Automated Workflows

Posted by Philip Storey on 04/01/18 13:25

This powerful CRM platform might be best known for its inbound methodology and content marketing capabilities, but HubSpot is a potent tool for lead nurturing through email marketing automation – especially for B2B businesses looking to nurture and convert more leads.

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5 Email Marketing Trends to Shape the Industry in 2018

Posted by Philip Storey on 28/12/17 13:06

As New Year approaches, marketers will be working on their strategies for the year ahead. Many email marketing predictions for 2018 are linked to tech and AI, and although AI will feature heavily in email trends next year, customer-centricity should be at the forefront of brand strategies in 2018.

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The Ultimate Guide to Black Friday Email Marketing Campaigns

Posted by Philip Storey on 17/11/17 14:28

Are you looking for some creative inspiration and expert tips to help improve your email marketing campaigns this Black Friday? Our Ultimate Guide to Black Friday Email Marketing has all you need to ensure you deliver killer Black Friday email campaigns! Get key tactics, industry insights and top brand examples from major retailers.

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5 Essential Email Marketing Tactics for Black Friday Campaigns

Posted by Philip Storey on 07/11/17 09:36

Black Friday is becoming an increasingly crucial seasonal event for retailers, with many top brands stepping up their campaigns each year. Email marketing is a key channel to build momentum and maximise Black Friday success. 

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The Ultimate Guide to Halloween Email Marketing

Posted by Philip Storey on 25/10/17 16:26

Trick or treat? Tips or tools? If you need some inspiration for your Halloween email marketing campaigns, you’ve come to the right place. Our Ultimate Guide to Halloween Email Marketing will help you add some fiendishly festive touches and tactics to help you nail your Halloween campaigns. Dare to read on to get our extensive expert email tips and scarily good brands examples…


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5 Horrifyingly Good Halloween Email Creative Examples

Posted by Philip Storey on 24/10/17 17:21

BOO! Are you looking for some creative email inspiration for your Halloween marketing campaigns? Halloween is a seasonal event which lends itself well to creativity, due to the wide range of spooky iconography associated with fright night. We've cast our spell and conjured up 5 horrifyingly good email creative design examples to help inspire your Halloween campaigns:


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4 Fiendish Email Marketing Tactics to Boost Halloween Campaign Conversions

Posted by Rowland Marsh on 24/10/17 14:54

Are you after some tricks and treats for your email marketing campaigns this Halloween? It's a time to be creative with your emails and deliver some stand-out subject lines to creep into subscribers' inboxes. We've outlined 4 top email marketing tactics and tips to help you boost your conversion rate during this spell-bounding seasonal event.


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BrightonSEO: An Email Marketer's Perspective of Europe’s Biggest SEO Conference

Posted by Philip Storey on 29/09/17 16:10

I recently presented a talk at BrightonSEO on revolutionising the customer lifecycle with email marketing. Here's my thoughts on speaking about lifecycle marketing at Europe's biggest SEO conference, from the perspective of an email marketer.

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Fire Up the FOMO and Increase Conversions with Realtime Email by Liveclicker

Posted by Philip Storey on 27/09/17 13:57

Looking to create dynamic emails and compelling calls to action to increase your email marketing conversion rate? RealTime Email from Liveclicker offers a large range of live content features for email to leverage FOMO (fear of missing out) and deliver killer persuasion tactics, helping brands to increase conversions.

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5 Creepily Creative Email Marketing Campaigns for Halloween

Posted by Philip Storey on 23/09/17 23:54

Looking for inspiration to get the blood-curdling juices flowing in time for Halloween? Well, we have compiled the perfect mix of email marketing examples from top brands that will give you the chills and blow away the cobwebs!

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Improve Your Agency's Email Marketing and Lead Nurturing with Instiller

Posted by Philip Storey on 18/09/17 14:53

This dedicated email marketing tool offers agencies easy-to-use responsive email templates to make it simpler to create, segment and automate your email campaigns and lead nurturing workflows.

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Supercharge Your Email Marketing Subject Lines with Phrasee

Posted by Philip Storey on 30/08/17 16:50

Phrasee is a super-smart email marketing tool which uses a powerful language optimisation engine to help brands create more compelling marketing copy for email subject lines, CTAs and main body text, to crank up the impact and relevance of your emails. 

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