Email marketing predictions for 2018 with Campaign Monitor

Our Founder and CEO, Philip Storey, was asked by leading ESP Campaign Monitor to provide his email marketing and automation predictions for the year ahead. See what the future holds for the email marketing industry.

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Don't let the venture vultures ruin your dream

In this interview with the Guardian, Philip discusses why he avoided VC backing when starting Enchant Agency. He reveals some of the key reasons for this decision and why it's enabled Enchant to be the business it is today.

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Entrepreneurs share their tips on looking after your wellbeing

Philip shares some of his tips on how to look after your physical and mental wellbeing when in business.

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Marketers are missing the mark with automation

Enchant talk to GetResponse about why marketers are missing the mark with marketing automation and why this is such an important area of opportunity for marketers.

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How and when to take a sabbatical

In this fascinating interview, Philip talks to Flash Pack about how to get the sabbatical you want, when to take it and how to get the most from your time away from your desk.

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Six sure fire ways to boost your email results

Enchant's Founder, Philip Storey discusses six tactics to quickly improve your email marketing results.

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The most influential email marketers to follow on Twitter

Enchant Agency Founder Philip Storey is selected as one of the most influential email marketers to follow on Twitter by Campaign Monitor, alongside some esteemed industry experts.

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Report: Enchant feature in Econsultancy's email marketing census

Enchant Founder and CEO discusses the email marketing industry in 2017 and the situation marketers find themselves in. Automation, strategy and creative are all discussed and analysed in detail. 

Get the report here.

How to make the most of a small marketing budget

Enchant talks to the Chartered Institute of Marketing on how to make the most out of a reduced marketing budget. Philip Storey shares some of his processes on how to deal with a big drop in budget.

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Guide: Email marketing reactivation and re-engagement

Enchant Agency teamed up with Smart Insights to create this paid guide on email reactivation strategies and winning back customers, as well as reengaging prospects and your least active subscribers.

Get the report here. 

5 Reasons Why Marketing Could Be Your Dream Career

Marketing is a challenging and rewarding career choice, but it's not for everyone. Philip Storey provided key insights to a Career Connections article, sharing 5 reasons why marketing could be your dream career, based on his 15 years' experience in the industry.

Read the full article here. 

IdeaMensch's interview with Philip Storey

Enchant CEO Philip Storey was interviewed by inspirational and entrepreneurial community website, IdeaMensch. Philip offers his insights on leadership, the customer lifecycle and how helping people is the primary focus of good business. IdeaMensch has interviewed some hugely influential thought-leaders and marketing experts, including the legendary Seth Godin!

Read the full article here. 

Philip Storey speaks to Lovemoney.com about consumer psychology

Lovemoney's blog about the psychology of saving, focuses on consumer trends and the tendancy for customers to take short-term, quick-win deals over more cost-effective long-term savings. Enchant Agency Founder, Philip Storey, gives his insights about how we're hardwired to grab instant offers whilst we can, rather than consider bigger outlays for long-term benefits.

Read the full article here.