Retailer's Guide to Creating an Effective Paid Social Strategy

Download our paid social media marketing guide for retailers

Paid social media marketing guide for retailers

Here's what you'll learn from our paid social media strategy guide:

  • How to choose the right paid social media channels
  • Paid social channel comparison, including key benefits and differentiators
  • Campaign optimisation tips for Facebook, Instagram, Pinterest, Twitter & LinkedIn
  • How to target personas effectively with paid social ads
  • Expert social media ad campaign tactics
  • Lots of brand examples

Who is this social media marketing guide for?

  • Retail marketers looking to get started with paid social campaigns
  • Social media marketers seeking to drive more engagement and website traffic
  • Retail marketers who want to implement retargeting ads

Editors note: April 14th 2020:

Whilst this guide was compiled in 2017 and 2018, we still believe that it adds value to digital marketers. We are in the process of creating a new paid social guide for retail brands. Once this is ready, it will appear here. In the mean time, as this guide is getting over 50 downloads per month still, we'll keep it live. Please consider that although some of the interfaces and creative examples will be less relevant, there is still a lot of value in learning the underlying principles. Some of these tips for paid social in retail are still used with our clients in workshops and consultancy now. 

Want to speak to our experts now?

Enchant Agency offers a range of paid social consulting services and our social media marketing specialists are here to help. Arrange a free consultation and get expert advice to help your brand to drive more sales through paid social campaigns.

Download & get inspired: