2019 Christmas Email Marketing Important Dates

Posted by Philip Storey on 05/11/19 17:50

Wondering what they key dates are for email marketers this Christmas? This blog is a simple guide to the dates you need to know about...

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10 Spooktacular Subject Line Tips to BOOst Your Halloween Email Campaigns

Posted by Philip Storey on 01/09/19 13:22

Looking to dust off the cobwebs and bring your email marketing campaigns back from the dead? Or are you just seeking some blood tingling inspiration, just in time for Halloween? Well, you’re in (bad) luck. We've got some timely Halloween campaign tips that we've revampired (ok sorry!) to help you improve your Halloween subject lines. Enjoy this fang-tastic read to get fully prepped for fright night!

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10 of the Best GDPR Repermissioning Emails

Posted by Philip Storey on 10/05/18 14:31

In the lead up to the GDPR compliance deadline on 25th May, many businesses are repermissioning their databases through email marketing campaigns. In this blog, we'll share 10 of our favourite examples that we've seen so far...

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The GDPR Checklist for Marketers: 10 Critical Areas to Consider

Posted by Philip Storey on 13/04/18 09:13

As we head towards the deadline for GDPR compliance, it's time (if you haven't already) to start planning your approach to aligning marketing processes with new data rules outlined by The General Data Protection Regulation (GDPR).

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Customer Lifecycle Marketing: 5 Tips for Effective Welcome Emails

Posted by Philip Storey on 06/10/17 10:19

Email marketing remains a highly-effective channel for nurturing customer relationships and by focusing on the customer lifecycle, you can pinpoint the key touchpoints at which to target your subscribers with relevant and engaging messages. Welcome emails are your first chance to connect with your customers and it's vital to make a big impression!

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5 Signs That Your Email Marketing Has Plateaued and How to Reignite It

Posted by Philip Storey on 10/07/17 11:36

Let's say you started off your email marketing with a bang! The channel offered the promise of high ROI and you achieved great results initially. However, since then, momentum has slowed down and you're not sure how to turn it around? Don't fear, this is not uncommon. 

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6 Tips for Marketers Dealing with the Press and Building Journalist Relationships

Posted by Philip Storey on 13/04/17 17:04

As the founder and CEO of a digital marketing agency, I’m often asked to provide insights or interviews for various features or articles, including national press. You may be in a similar position or you might be activity seeking PR and marketing opportunities with journalists, aiming to gain coverage and increase the reach of your business.

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